Personalization is the key to long lasting relationships. And what better month than February to discuss building personalized relationships with customers that win them over and last? And what...

 If you have gotten used to sparse new inventory, immediate turns on vehicles, and almost non–existent floor-plans, you may want to sit down.

Here we are again–ready to say goodbye to one year and welcome a new one. A year that holds new opportunities, new approaches, and new vision. BCP is here to help guide you through all the new, while...

The article below was originally published by EINNews.com. View the original article here.

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The automotive landscape has continued to develop, grow, and shift throughout 2022. The virtual retailing process is a mainstay in automotive’s digital transformation, and this is much more than just...

The Holiday Season is fast upon us. The commercials are already airing, and the holiday decorations taking over stores. Every year the holidays seem to come sooner, and this year is even more...

The automotive industry has drastically changed in the past years. The digital transformation has occurred and many dealerships have successfully embraced a new way of doing business. Are you ready?

Automotive service is an interesting business. It's a service industry first and foremost, so your customers trust you with their vehicles—and their money. It’s also an industry that requires...

More and more car shoppers are beginning the process of purchasing a vehicle online. This Digital Transformation is not surprising given that the ease of online shopping provides so many benefits to...