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Better Sales
Engine
Powered by Better Car People.

Better Sales BDC

Your fully managed, people-powered sales BDC—done the right way.

Sales AI

Built for the next lead. Designed for the human behind it.

First Response

Win the customer and the compliance check—in under 60 seconds.

Sales Campaigns

Short-term campaigns. Long-term wins for your dealership.

Sales Re-engage

Real-time rescue for sales leads that drop, stall, or get missed.

BDC Insights

Visibility fuels performance—and we show you what others can’t.

Service to Sales

Boost conversions with on-site service customer connections.
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Better Service
Engine
Powered by Brooke.

Better Service BDC

On-demand service BDC, professional agents who never miss a customer.

Service AI

Never miss a service call – your 24/7 virtual service coordinator.

Service Connections

Automatically respond to vehicle health alerts and drive more service revenue.

Service Campaigns

Win back your lost service customers – without burdening your team.

Service Re-engage

Convert lost service no-shows and unfinished leads into revenue.
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Better Training &
Retention Engine
Powered by Proactive.

Better Training

Enhance team skills and customer engagement with expert training.

Masterclass

A three-day hands-on workshop that delivers real results.

Onsite Training

Performance-driven onsite coaching and process optimization.

Total Store Assessment

A full-scale diagnostic and action plan covering sales, service, and processes.

Virtual Performance Coaching

Transform your team’s performance with on-demand virtual coaching.

Loyalty

Keep customers coming back with tools that drive loyalty and referrals.
Why BCP
Why Better Сar People

Why Better Сar People

About Us

Dive into the behind-the-scenes of Better Car People.

Customer Stories

Real success stories from our clients.

OEM Programs

Where AI meets OEM compliance for dealership success.

Our Integrations

Integrations built to fuel speed, efficiency, and growth.
Resources
Learn

Learn

Where AI Meets Human Expertise

Dealerships win with the power of Collaborative Intelligence.

Outsourced Automotive BDC

Free up your teams from traffic management.

BDC Training

Improve customer engagement and sales skills.

Equity Mining in the Automotive World

Discover hidden opportunities tailored to your needs.

Automotive Dealership Consulting

Strategic solutions for profitability & growth.

Industry Updates (Blog)

Uncover automotive trends and tech secrets.
Connect

Connect

Customer Support

We're here to help.

FAQs

Get answers fast.

Careers

Join us for an exciting career opportunity.
Products
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bcp-logo-menu-mobile

Better Sales
Engine
Powered by Better Car People.

Better Sales BDC

Your fully managed, people-powered sales BDC—done the right way.
arrow

Sales AI

Built for the next lead. Designed for the human behind it.
arrow

First Response

Win the customer and the compliance check—in under 60 seconds.
arrow

Sales Campaigns

Short-term campaigns. Long-term wins for your dealership.
arrow

Sales Re-engage

Real-time rescue for sales leads that drop, stall, or get missed.
arrow

BDC Insights

Visibility fuels performance—and we show you what others can’t.
arrow

Service to Sales

Boost conversions with on-site service customer connections.
arrow
brooke-logo-menu-mobile

Better Service
Engine
Powered by Brooke.

Better Service BDC

On-demand service BDC, professional agents who never miss a customer.
arrow

Service AI

Never miss a service call – your 24/7 virtual service coordinator.
arrow

Service Connections

Automatically respond to vehicle health alerts and drive more service revenue.
arrow

Service Campaigns

Win back your lost service customers – without burdening your team.
arrow

Service Re-engage

Convert lost service no-shows and unfinished leads into revenue.
arrow
proactive-logo-menu-mobile

Better Training &
Retention Engine
Powered by Proactive.

Better Training

Enhance team skills and customer engagement with expert training.
arrow

Masterclass

A three-day hands-on workshop that delivers real results.
arrow

Onsite Training

Performance-driven onsite coaching and process optimization.
arrow

Total Store Assessment

A full-scale diagnostic and action plan covering sales, service, and processes.
arrow

Virtual Performance Coaching

Transform your team’s performance with on-demand virtual coaching.
arrow

Loyalty

Keep customers coming back with tools that drive loyalty and referrals.
arrow
Why BCP
Arrow
nav-item

Why Better Сar People

About Us

Dive into the behind-the-scenes of Better Car People.
arrow

Customer Stories

Real success stories from our clients.
arrow

OEM Programs

Where AI meets OEM compliance for dealership success.
arrow

Our Integrations

Integrations built to fuel speed, efficiency, and growth.
arrow
Resources
Arrow
nav-item

Learn

Where AI Meets Human Expertise

Dealerships win with the power of Collaborative Intelligence.
arrow

Outsourced Automotive BDC

Free up your teams from traffic management.
arrow

BDC Training

Improve customer engagement and sales skills.
arrow

Equity Mining in the Automotive World

Discover hidden opportunities tailored to your needs.
arrow

Automotive Dealership Consulting

Strategic solutions for profitability & growth.
arrow

Industry Updates (Blog)

Uncover automotive trends and tech secrets.
arrow
nav-item

Connect

Customer Support

We're here to help.
arrow

FAQs

Get answers fast.
arrow

Careers

Join us for an exciting career opportunity.
arrow
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BDC Solutions Built
for Volkswagen Dealerships

As an approved Volkswagen OEM Program partner, Better Car People equips VW dealers with AI-powered, human-backed solutions that
maximize sales opportunities, improve service retention, and deliver a consistent customer experience.
Book a Meeting
Hero img

Your Volkswagen
OEM-Approved Partner

Volkswagen customers expect precision, performance, and care at every interaction—and your dealership deserves a
partner who can deliver the same. Better Car People provides VW dealerships with a complete suite of OEM-approved
Sales and Service BDC solutions. By blending automotive-specific AI with U.S.-based live agents, we ensure every lead, service
call, and connected vehicle alert is handled quickly, personally, and effectively. With our help, Volkswagen dealers can reduce
staffing strain, boost CSI, and capture more revenue opportunities.

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Enhanced VW-Specific Compliance

Every engagement follows Volkswagen’s strict compliance guidelines, so your dealership gets maximum OEM program support without the risk of non-compliance. We ensure your lead responses, service scheduling, and retention communications always meet VW’s standards.
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Tailored Omnichannel Engagement

From online leads to inbound service calls, customers reach you on their terms—whether that’s phone, text, chat, or email. Our AI-powered platform, backed by live agents, ensures VW dealerships never miss an opportunity to connect and convert.

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Data-Driven Performance Insights

Get complete visibility into how your sales and service BDCs are performing. Track response times, lead conversions, call outcomes, and customer satisfaction with dashboards designed to keep VW dealers ahead of benchmarks and KPIs.
Book a Meeting

Available Solutions for
Volkswagen Dealerships

Better Car People delivers a suite of Sales and Service BDC solutions designed specifically for Volkswagen dealerships.
Whether you need rapid internet lead response, around-the-clock service call handling, or connected car alert engagement,
our OEM-approved tools ensure your customers get the right response every time.

DRIVE MORE APPOINTMENTS WITH BETTER SALES BDC

Your fully managed, expert-driven Sales BDC incorporating Sales AI technology. Our automotive specialists convert your sales leads into confirmed appointments across phone, text, and email - 7 days a week.
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DRIVE MORE APPOINTMENTS WITH BETTER SALES BDC

Your fully managed, expert-driven Sales BDC incorporating Sales AI technology. Our automotive specialists convert your sales leads into confirmed appointments across phone, text, and email - 7 days a week.
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BOOST SERVICE PERFORMANCE
WITH BETTER SERVICE BDC

Better BDC for Better Results. From scheduling to overflow support, our expert agents handle your service calls 24/7—boosting CSI, appointment show rates, and advisor efficiency.
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BOOST SERVICE PERFORMANCE
WITH BETTER SERVICE BDC

Better BDC for Better Results. From scheduling to overflow support, our expert agents handle your service calls 24/7—boosting CSI, appointment show rates, and advisor efficiency.
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CLOSE MORE DEALS
WITH SALES AI

24/7 AI with industry expert oversight to deliver fast replies, real conversations, and results-driven engagement.
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CLOSE MORE DEALS
WITH SALES AI

24/7 AI with industry expert oversight to deliver fast replies, real conversations, and results-driven engagement.
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ANSWER EVERY CALL
WITH SERVICE AI

Never miss another service call. Brooke, our AI voice assistant, works 24/7 booking appointments, managing overflow, and delivering exceptional customer experiences.
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ANSWER EVERY CALL
WITH SERVICE AI

Never miss another service call. Brooke, our AI voice assistant, works 24/7 booking appointments, managing overflow, and delivering exceptional customer experiences.
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FIRST RESPONSE
INSTANT. ON-BRAND.
COMPLIANT.

Turn internet leads into opportunities—faster than your OEM timer. Every reply is personalized, professional, and built to convert.
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FIRST RESPONSE
INSTANT. ON-BRAND.
COMPLIANT.

Turn internet leads into opportunities—faster than your OEM timer. Every reply is personalized, professional, and built to convert.
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DRIVE SERVICE REVENUE WITH
SERVICE CONNECTIONS

Convert in-vehicle alerts into booked appointments within minutes—automatically, accurately, and without burdening your team.
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DRIVE SERVICE REVENUE WITH
SERVICE CONNECTIONS

Convert in-vehicle alerts into booked appointments within minutes—automatically, accurately, and without burdening your team.
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Book a Meeting

Frequently Asked Questions

Frequently Asked Questions

What does it mean that your solutions are VW OEM-approved?

It means Volkswagen has vetted and approved our offerings for use within the OEM program, ensuring compliance and measurable results.

Do these solutions replace my BDC team?

Not at all—they extend your team’s capabilities by filling gaps after-hours, during high call volume, or when staffing is lean.

Can these solutions help with connected car alerts?

Yes, our Service Connections product responds instantly to VW vehicle alerts, turning notifications into scheduled appointments.

How do I get started?

You can enroll directly through the Volkswagen OEM Program portal or schedule a meeting with our team.

We get results for our dealerships

Our toolbox is packed with solutions for Sales, Service and Loyalty BDCs, online leads,

and top-tier training to make sure every marketing penny works harder.

4,500+
dealer partners across the US and Canada
$25 bln
In sales made thanks to our dealership solutions
2 mln+
Service appointments booked with our tools
23 mln+
Sales leads reviewed

Ready to Bring VW
Precision to Your BDC?

See how Volkswagen-approved AI + human solutions can help your
dealership capture every lead, answer every service call, and boost CSI.

Book a meeting