Single dealerships are thinking about how to do more with less. Outsourcing their BDC saves them time better spent growing the business.
When mid-sized dealership groups consider how to make their operations more efficient as they scale, outsourced BDC is often the answer.
With hundreds of locations, corporate dealer groups turn to outsourced BDC services to handle a high volume of calls quickly and efficiently.
Outsourced BDCs operate like an extension of your company, without any of the drawbacks. You won’t have to deal with hiring and training a team, worry about keeping them busy, or overwork them when sales are good. Instead, you get a flexible, scalable partner that allows you to quickly adapt to changes in the market – or in your marketing strategy. You can start small, then scale, and they’ll scale with you. Or, you can stay right where you are.
Outsourcing your staffing needs is just one part of the cost benefits. You’re also outsourcing your need for call center space, equipment, software and hardware, and vendor contracts. An in-house automotive BDC requires significant CapEx, and when you minimize this investment, you get a stronger ROI.
In the automotive industry, first impressions matter. Outsourced BDC companies help ensure that every call is picked up, every question is answered, and every customer comes away with a good first impression. They’ll learn your products and services so they can provide the information customers need and handle complaints. And they’ll be open 24/7 so you don’t miss after-hours calls.
An outsourced sales BDC isn’t a replacement for your team – it’s a complement. It can help your team increase their sales by taking care of the leg work: handling incoming calls, booking appointments, and making outbound calls to your manifest lists. That helps your sales team increase close rate, average dollar per RO, appointment penetration rate, and more. And when they can go home at night to enjoy dinner with their families and return in the morning to new leads, they’ll be as happy as your customers.