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sales bdc™ Elevated Les

Stanford to Detroit's

Premier Dealership

Les Stanford transforms customer service with Better Car People, achieving

24/7 engagement and operational efficiency

About les stanford:
Les Stanford Chevrolet Cadillac, a leading name in Detroit's automotive scene, sought to elevate their customer engagement and streamline lead responses. They turned to Better Car People to make this a reality.

 

 

The GOAL:
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The primary aim was clear: boost customer interaction and manage email leads more efficiently to enhance the dealership's performance and customer satisfaction.

 

 

 

 

Our Solution:
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Les Stanford didn't just want to tweak
their customer service; they wanted to revolutionize it. Here's how they did it
with Better Car People by their side:

2010: Les Stanford became the first dealership to implement Better Car
People's Overnight BDC, offering 24/7 customer inquiry responses.

2013: To efficiently handle OnStar leads,
Les Stanford integrated the DMN Response, easing the service team's workload.

2018: The Virtual BDC was adopted,
ensuring consistent customer experiences and operational continuity, especially
crucial during COVID-19 lockdowns.

 

 

As a result:

Les Stanford met big-time standards, snagging extra perks from General Motors and setting a new bar for being there for customers day and night. The new systems made life easier for the staff and kept the service top-notch, saving money and keeping sales going strong even in tough times.

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Enhanced Service

Opportunities

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Continuous

Lead Response

03

Operational

Efficiency

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Enhanced Service

Opportunities

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Cost-Effective

Operations

Our clients 

SAY IT BEST

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Heather Carlton

E-Commerce Director, Brighton Ford
Our Ford Direct secret shops have improved greatly, with some scores over 100%!
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Joe Smith

General Sales Manager, Raabe Ford
Better Car People has been a wonderful partner to our dealership.
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Rachel Lette

Internet Sales Manager, Sisbarro Buick GMC
Better Car People is nice to have for a quick response.

Want Les

Stanford-like results?

Book a meeting to uncover the potential for your dealership!

Sales BDC™ a powerful tool for a

successful dealership. Let’s nail it!

YOUR SALES WINGMAN

Our skilled agents and tech drive your sales by efficiently handling inbound inquiries,

after-hours engagement, and 90-day email/SMS follow-ups

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data-driven

performance

We use over 10 years of data to make sure our responses fit your customer's needs – whether it's about where they are, how they talk to us, or what car they're into.
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24/7 cross-channel

Engagement

Get cross-channel engagement for seamless communication flow, allowing conversations to pick up right where they left off, regardless of the channel switch.
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Tech-Enabled

agents

Better Car People integrates AI to provide our agents with the tools for personalized, effective interactions to turn leads into appointments.
Drive Sales

Your inbound painkiller

Let us manage your inbound calls and schedule appointments, freeing

up your team to help your customers directly

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Live call

agents

Our skilled agents are ready to take every inbound service call. Expect professional
responses that elevate your customer's experience.
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Integrated

Appointment

Scheduling

Our system directly links with your scheduler for quick, hassle-free appointment setting. Service Advisors get instant updates, ensuring top-tier customer service.
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Automated Customer

Engagement

Our Connected Response™ automates follow-ups on vehicle alerts, converting them into service appointments and improving customer retention.
Drive service