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better car people x outsell:
Campaign calls™ Helped
Chevrolet Increase Appointments
by 2X and ROI by 4X

Discover how a tech-human partnership delivered exceptional sales and dealership results in this case study.
About this study:
Chevrolet, a top car brand, aimed to boost dealership visits and sales. They partnered up with Outsell to enhance interactions, boost appointments, and increase ROI.

 

 

The GOAL:
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The goal was to boost appointments and ROI. While Outsell brought an AI-driven customer engagement platform, they needed Better Car People's expertise in direct, personalized outreach. This partnership combined Outsell's data-driven insights with BetterCarPeople's experienced live agents to effectively engage customers.

 

 

 

Our Solution:
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Outsell teamed up with BetterCarPeople
for this project. We used Outsell's Buyer Detection Program to focus on customers likely to buy cars. By merging Outsell's tech with dealership data, we identified these potential buyers. Our team then contacted them to arrange dealership visits. The first results were so good that Chevrolet and Outsell decided to try this out in more dealerships in different areas.

 

 

As a result:

We achieved significant results with a 20.6% increase in dealership visit appointments and doubled the success rate compared to the pre-pilot phase. Our strategy led to a fourfold improvement in ROI, and we saw a 50% boost in vehicle sales, particularly in a high-potential customer segment.

01

2,201 Total Consumers

Contacted

02

67 Expected sales

03

46 Actual Sales

04

21 Incremental Sales

05

3.04% Purchase Rate

Our clients 

SAY IT BEST

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Travis Hunter

Service Manager, Joe Ferguson Buick GMC
Very good BDC. Awesome to work with!
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Sam Ganczaruk

Service Manager, Liberty Buick
Better Car People does a great job!
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Neil Lester

Service Manager, Sunnyside Chevrolet
Better Car People have been great. Increased owner loyalty!

Want Results Like Outsell?

Book a meeting to learn how our targeted engagement

can double your appointments and sales.

Campaign Calls™ is an essential

part of SALES BDC™ bundle

Our skilled agents and tech drive your sales by efficiently handling

inbound inquiries, after-hours engagement, and 90-day email/SMS

follow-ups

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Live call

agents

Our skilled agents are ready to take every inbound service call. Expect professional
responses that elevate your customer's experience.
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Integrated

Appointment

Scheduling

Our system directly links with your scheduler for quick, hassle-free appointment setting. Service Advisors get instant updates, ensuring top-tier customer service.
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Automated Customer

Engagement

Our Connected Response™ automates follow-ups on vehicle alerts, converting them into service appointments and improving customer retention.
Drive sales