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Industry Updates

Keeping you informed and educated with real time automotive trends and data. Our team of experts has
the experience and knowledge you need to help lead your dealership to the next level.

Automotive Industry Automotive Marketing Strategy Customer Engagement Marketing Metrics Driving Growth Appointment Setting

The BDC's Not Going Away: Best BDC Tips for 2021

January 26, 2021 By BCP Editorial

The BDC as an entity has been a discussion point of dealers for a few decades now, and it is definitely not going away in 2021. In fact, the focus and importance of the BDC has taken on new meaning,...

90% of Car Shoppers Want This: Are You Prepared?

January 18, 2021 By BCP Editorial

There is no doubt that buying a car looks completely different than it did 5 years ago, 1 year ago, or even just a few months ago. And if buying a car looks different, selling a car has even more...

Automotive Industry Automotive Marketing Better Appointments Customer Engagement Driving Growth Appointment Setting

New Year, New Packages, New Value

January 5, 2021 By BCP Editorial

As we consistently strive to not only better our dealership partners, but also provide more value, BCP has changed up the way we offer our engagement solutions to our dealerships.

Gratitude Goes a Long Way at Better Car People

January 1, 2021 By BCP Editorial

When Better Car People began 10+ years ago, Matthew Belk knew he would not only create an amazing company with a great engagement solution for dealers but also provide a way to help the community...

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