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Automotive Industry Customer Engagement Appointment Setting

Digital Marketing & Customer Experience for Automotive Dealerships: A 2024 Guide

November 28, 2023 By Aimi Gundersen

In today's digital age, dealerships must evolve and adapt to the ever-changing landscape of consumer behavior. Our dependence on the internet has significantly altered the car-buying journey, making...

Automotive Industry Strategy Better Appointments Customer Engagement Appointment Setting

Spring Into Success with Your BDC Team

April 25, 2023 By Aimi Gundersen

A successful business development center (BDC) is essential for any dealership, providing a direct connection to customers’ needs and desires. The first engagement prospects have with your dealership...

Automotive Industry Strategy Customer Engagement Appointment Setting Sales Tricks

Is a Virtual BDC Right for You?

August 3, 2022 By Aimi Gundersen

More and more car shoppers are beginning the process of purchasing a vehicle online. This Digital Transformation is not surprising given that the ease of online shopping provides so many benefits to...

Automotive Industry Automotive Marketing Customer Engagement Driving Growth Appointment Setting

Spring into Q2 with a Clean-Up of Your Leads

February 25, 2022 By Aimi Gundersen

Spring is (almost) here and now is the time to dig into your customer lists, clean them up, and re-engage with leads that have gathered some dust on them. As busy or as profitable as dealerships are...

Automotive Industry Customer Engagement Driving Growth Appointment Setting Service Tips

Should your Dealership Invest in a Service BDC?

January 24, 2022 By Aimi Gundersen

The need for Service BDCs has been discussed as much as the need for digital retailing or an online buying process. Automotive continues to revisit these topics, recognize their impact, but not...

Automotive Industry Automotive Marketing Strategy Customer Engagement Driving Growth Appointment Setting

4 Mistakes with Lead Responses | And How to Avoid Them

September 27, 2021 By Aimi Gundersen

Lead Response is generally the first and most important contact with a potential buyer and can set the tone for the entire relationship.  

Insider Customer Engagement Appointment Setting Service Tips

Effective Follow-Up in Service: 4 Tips to Win Your Market

September 14, 2021 By Aimi Gundersen

Stopping the clock and responding to leads quickly is a critical part of any service manager’s day. Not only because the manufacturer demands we answer quickly, but also because with each minute we...

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